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Kamis, 04 November 2021

Air Canada CEO's Difficulty With French Turns Into PR Nightmare - Bloomberg

Michael Rousseau’s address to the Montreal business community was meant to trumpet Air Canada’s recovery and its crucial role in the Quebec economy. Instead, it became a public relations disaster for the new chief executive officer. 

The speech Wednesday, a rare in-person event for an executive who took over in the middle of the pandemic, turned into a nightmare after Rousseau revealed he’s not comfortable speaking in French despite 14 years at the Montreal-based airline. 

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Air Canada CEO's Difficulty With French Turns Into PR Nightmare - Bloomberg
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